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Study: Senior Managers Of Innovative Firms Focus On R&D; Characteristics of Innovative Companies Revealed


A research wing of consulting firm, Accenture, has conducted it fifth annual survey of senior executives focusing on the impact of Information Technology. The global study found that the most innovative firms placed new product and service development among their top priorities and gave more attention to their research and development groups. In addition to emphasizing the importance of R&D, the study also details several characteristics of innovative companies in an uncertain marketplace.
(5 pages)

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